I am a London-based, award-winning advertising photographer and director, working globally with iconic brands. My work takes me around the world, meeting incredible people and crafting compelling stories through both still and moving images.

Having trained in various combat sports, including boxing, I have always been fascinated by the mindset of fighters—the discipline, resilience, and sacrifices they make. When I first experienced bare-knuckle boxing up close through my lens, I was immediately hooked. The raw intensity, the stripped-down purity of the sport, and the sheer willpower of its fighters captivated me.

I wanted to explore what drives someone to step into the ring without the protection of gloves, knowing the risks yet embracing the challenge. Is it for glory, survival, redemption, or something deeper? Through my work, I aim to uncover the personal stories behind the fighters—their struggles, motivations, and the impact this controversial sport has on their lives.